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Released on 15/02/24 – Updated on 15/02/24
In 2023, Radisson Hotel Group enhanced its position in the Middle East and Africa by including 22 brand-new homes to its local portfolio, representing more than 3,800 spaces. For 2024, Radisson Hotel Group prepares to open 14 brand-new hotels in numerous nations in the Middle East and Africa to fulfill the growing need for high end lodging in these areas.
The group taped exceptional development, including more than 30,000 spaces to its worldwide portfolio of 10 brand names through openings and finalizings.
Concentrate on the Middle East
“Our aspirations stay strong as we continue our robust growth efforts in the area, focusing especially on resorts in addition to serviced homes. We continue to permeate brand-new markets as we have actually seen in Erbil and Amman while we enhance our position with tactical owners in recognized cities such as Jeddah, Riyadh, Kuwait, Makkah and Muscat, among others. Our worth proposal to our existing and brand-new owners continues to enhance with a thorough brand name offering and a practical conversions approach to drive openings.” – Elie Milky, Vice President Business Development, Middle East, Greece, Cyprus, and Pakistan at Radisson Hotel Group
In the Middle East, the Group has actually opened over 1,000 spaces in the last 12 months and intends to open an additional 2,000 by 2024. Its long-lasting objective is to have 150 homes functional or under advancement in the area by 2030.
In the last quarter of 2023, Radisson Hotel Group opened brand-new homes in Oman, consisting of Muscat Levatio Suites and Radisson Hotel Muscat Panorama, in addition to Vivid Jeddah in Saudi Arabia. The group has actually likewise signed contracts for Park Inn by Radisson Resort Bimmah and Radisson Serviced Apartments Salalah. In Jordan, Radisson Blu Hotel, Amman Galleria Mall, opened its doors, while in Iraqi Kurdistan, Radisson Hotel & & Residences Erbil entered into being.
For 2024, the group is preparing even more openings in Mecca with Park Inn by Radisson Makkah Thaker West and Park Inn by Radisson Makkah Thakher East. It will likewise present the Park Inn by Radisson brand name in Kuwait with Park Inn by Radisson Hotel & & Apartments Kuwait, while opening Radisson Hotel Jeddah Tahlia Street.
Continued growth in Africa
In Africa, Radisson Hotel Group continued its growth in 2023 with 8 brand-new hotel finalizings, including more than 1,600 spaces to its portfolio. The long-lasting objective is to reach 150 hotels in Africa over the next 5 years, up from the existing 100.
These brand-new finalizings consist of entries into brand-new markets such as The Gambia with Radisson Blu Beach Resort & & Spa, Banjul, and Nigeria with Radisson Hotel Benin City. In addition, homes such as Radisson Collection Hotel & & Conference Center, Abuja, Radisson Blu Hotel, Abuja CBD and Radisson RED Lagos VI have actually enhanced the group's position in Nigeria, taking its portfolio to 12 hotels and over 1,700 spaces.
“We have an amazing year ahead with 5 hotel openings in Africa, strengthening our market leader position in our crucial nations such as Egypt, Morocco and South Africa however likewise preserving the fastest development throughout the continent in concrete openings. Structure on the momentum of the Radisson Collection Resort, Marsa Alam Port Phoenice finalizing, presenting the Radisson Collection brand name in the nation with a remarkable resort, we will likewise open the very first standalone serviced houses in Egypt with Radisson Residences Cairo Heliopolis within the coming months.
In Morocco, we even more improve our prospering portfolio with the extremely prepared for opening of Radisson Hotel Casablanca Gauthier, the launching of the Radisson brand name in Morocco, arranged for Q2. This most current opening contributes to much anticipation of the growing capacity of the nation which we have actually made our top priority, In South Africa, we are set to include our 12th hotel with the opening of Radisson Hotel Middelburg later on this year, following the effective opening of our very first safari hotel in Africa with the just recently revealed Radisson Safari Hotel Hoedspruit.
In addition to these crucial markets, we are proactively pursuing East Africa this year, with Kenya and Tanzania determined as market concerns. As resorts continue to play an essential function in our international tactical development strategy, we will construct on our effective resort growth in Africa, which has actually consisted of the current openings of Radisson Blu Resort Mosi-oa-Tunya in Livingstone and our launching in Reunion Island with the opening of Radisson Hotel Saint Denis.” – Highlighting the Group's concerns in Africa for 2024, Ramsay Rankoussi, Vice President, Business Development for Africa and Turkey at Radisson Hotel Group
Over the previous 3 years, Radisson Hotel Group has actually ended up being the fastest growing hotel group in Africa, with 20 hotel openings throughout the continent. This success has actually led to a remarkable 15% yearly development in its African portfolio.
The group was likewise acknowledged for its dedication to accountable tourist and its site and app, likewise won awards for ingenious immersive material.
